15.4.2026
“AIMO! znati uz AI” - Hrvatski Telekom expands free AI education and brings popular Google AI Pro tools to citizens
- New series of educational videos with Dejan Nemčić
- Access to popular Google AI Pro tools via mobile plans
- Advanced AI features of Picsart and ElevenReader Ultra tools available through Magenta Moments program
Hrvatski Telekom has announced further expansion of its initiatives focused on building knowledge and strengthening AI skills among citizens, through the continuation and expansion of the free "‘You Can Do AI Too’ program, new educational content on learning with AI, collaborations, and access to popular artificial intelligence tools for everyday use. The goal is to make AI technologies accessible, understandable, and useful to a broad range of citizens, providing them with concrete knowledge and solutions for applying artificial intelligence in learning, work, and creative expression, with all activities unified under the message "AIMO! znati uz AI".
The free national AI education program ‘You Can Do AI Too’ is expanding with a new series of informational-educational video content in collaboration with Professor Dejan Nemčić. Over twelve video episodes, users will receive practical tips on using artificial intelligence as a tool for more effective learning, deeper understanding, and the development of critical thinking in the context of lifelong learning. Special emphasis is placed on the responsible use of AI tools and on developing skills that enable users to leverage AI as support rather than a replacement for their own thinking.
All new and previously released video content from the program is available on the website, which has already educated over 140,000 users in its first five months, while the educational videos have achieved more than 1.3 million views.
In addition to education, Hrvatski Telekom enables users to access the most popular artificial intelligence tools that simplify everyday life by accelerating learning and task organization while unleashing creativity. As part of the new offer, users can choose from various Google One packages and receive a 30% discount on subscription mobile plans for 12 months. These packages provide more storage space and advanced features, with the Google AI Pro package standing out in particular, offering tools like NotebookLM, Gemini, and Flow.
NotebookLM is a personalized AI research assistant that helps analyze and structure substantial amounts of information and learn faster, making it especially useful for students and researchers. The pro version offers more summaries, notebooks, and sources. The Google Gemini app enables the creation of high-quality video presentations using the innovative Veo 3 Fast model, speedy preparation of detailed reports with DeepResearch, and advanced image processing and redesign with Nano Banana Pro. Based on the Veo Fast 3 model, the AI tool Flow enables creators to generate and edit high-quality film and video content, transforming how users create visual stories. With Google AI Pro, users get 1,000 credits for producing a larger number of videos without interruption.
The Magenta Moments program, in turn, gives users 12 months of free access to advanced AI features of the Picsart and ElevenReader Ultra tools. The creative platform Picsart enables simple photo and video editing and creation, which is especially useful for creators and everyone with a social media presence. ElevenReader Ultra, on the other hand, converts text to natural-sounding speech, making content easier to consume in audio format and opening new opportunities for educators, podcasters, and anyone who loves listening to content "on the go".
In addition to content for citizens, Hrvatski Telekom continues to invest in education for the business community through T Business Academy, aimed at micro and small entrepreneurs and sole proprietors. The program delivers practical knowledge to improve productivity and drive business growth through twenty modules, with a focus on applying artificial intelligence in daily operations, digitalizing processes, and enhancing cybersecurity. After Split, events will take place in Rijeka, Pula, Osijek, Zadar, and Zagreb throughout the year.
All these activities focused on knowledge development and the application of artificial intelligence have been unified by Hrvatski Telekom under the new AIMO! campaign.
"Knowledge is more accessible today than ever before, and artificial intelligence allows us to use it in completely new ways. But its true value comes only when we know how to apply it in everyday life. That's why, through education and access to AI tools, we want to enable as many people as possible to turn that knowledge into concrete skills that help them learn, work, and create in new ways. We continue to invest in developing AI skills and expanding access to knowledge because we believe that knowledge, supported by technology, forms the foundation for personal development and societal progress," said Krešimir Madunović, Member of the Hrvatski Telekom Management Board and Chief Operating Officer Residential.
