Hrvatski Telekom, in co-operation with Microsoft Hrvatska and InfoCumulus, presented a Microsoft Dynamics CRM Service Pack or corporate service solutions tailored to meet market requirements that are now more available to and affordable for Croatian companies. The presentation was delivered during a joint press conference at the major regional IT event WinDays16 Conference, during which Tomislav Kosanović, Director of Standard ICT Products Department, pointed out that users opting for this service package were provided a comprehensive turnkey solution that included installation and implementation (with existing processes) of CRM solutions, user training, as well as further technical support 24/7 provided by dialling a special telephone number. Moreover, HT provides a situation analysis prior to installation, additional consultancy, and the opportunity of payment in monthly instalments.
“We have established a long-term and successful co-operation with Hrvatski Telekom and I would like to express my utmost satisfaction with the fact that we have expanded Office 365 service with Microsoft Dynamics CRM Online. It is an ideal tool for customer management, keeping abreast with sales opportunities, as well as marketing. This service will provide Croatian companies with new value-added and enhance their competitiveness on the market through the use of cutting-edge technologies,” noted Lejla Zukić-Krivdić, Sales Director in Microsoft Hrvatska.
The service provides the opportunity to create a central client data base, which ensures that all the information is stored and available to all the employees in the company. A realistic insight into sales opportunities, the plausibility of closure, and the total sales potential are provided through adaptation of the sales process, whilst the entire process is organised in sales phases. Following the analysis of the previously mentioned information, the company has a comprehensive insight into the overall sales potential, which simplifies planning of future revenues.
Furthermore, Microsoft Dynamics CRM provides the opportunity of recording and client activity tracking (tasks, meetings, telephone calls, etc.) irrespective of the location. Users are provided the opportunity to instantly see KPIs and their current results through the dashboard, which accelerates decision-making. It is a comprehensive cloud-delivered service that is available through any landline or mobile device with Internet access.
The implementation of CRM solution is performed by a HT partner – InfoCumulus, a company specialised in solutions, processes, and customer relationship management systems. “We have thus far frequently considered CRM systems as overly expensive, intended exclusively for large companies. Our specific objective is to provide a top quality CRM system for medium-sized and large companies, tailored to meet their requirements, which is one of the objectives of this partnership. Each company, irrespective of its size, can enjoy direct benefits from a correctly implemented CRM system,” stressed Sven Marušić, Director of the company InfoCumulus. The company has the largest number of certified CRM consultants and programmers in Croatia, and it is also a holder of the Microsoft Gold Dynamics CRM competency.