16.5.2008
After a successfully completed test phase of the provision of HD services to the users of MAXtv, the first interactive digital television, from this day we start commercially rendering the MAXtv HD service, which gives a better picture by wide margin than the standard one.
Thus, T-Com has become the first company in the Croatian market offering to its users the possibility to commercially use HD contents over an IPTV platform.
HDTV, i.e. high definition television, is a television standard offering a considerably higher quality of picture and sound compared to the standard one. Since resolution is higher, picture is sharper, clearer and generally closer to reality.
High quality of multi-channel sound makes the experience of watching even better. Today the HDTV signal is transmitted exclusively in a digital format.
The commercial offering of the MAXtv HD package will not be additionally charged and will be available to all current and new customers of MAXtv with technical preconditions for the use of the service.
All titles of the MAXtv HD service are available in HD format with 1920x1080 resolution and will be encoded with Dolby Digital 5.1 multi-channel sound or in stereo format, which will make it possible for the users who have the required technical equipment to enjoy superior quality picture and sound.
In order to activate the HD service, the user needs to submit a request in a T-Centre, to a T-Partner or at 0800 900, free of charge telephone number of the Customer Service. During service activation measurements will be conducted in order to check the customer location for service availability.
If an existing MAXtv user does not have the appropriate HD MAXtv set top box, they will be able to replace it during service installation at a price of HRK 1, provided they sign a 24-month contract.
The MAXtv HD package for customers will include five television channels in HD resolution: four channels from English speaking areas – National Geographic Channel HD, specialized in documentary films and series, Voom HD, containing different contents, from films and series to sports and cartoons, Luxe TV HD, lifestyle channel, and Melody Zen HD, music channel specialized in ambience and new age music, and Anixe, German channel.
Apart from that, MAXtv Video Library will offer to HD users film titles such as: "Alexander the Great", "Million Dollar Baby", "Mr. & Mrs. Smith", "Apocalypto", "Arthur and the Invisibles" etc. in HD resolution. The offering of HD contents will be continuously extended and supplemented with new HD contents.
Prior to the beginning of the European Football Championship 2008, MAXtv users will be able to watch Eurosport HD, while the Championship will be available in HD format on the special HTV 2 HD channel.