Communication Experts - Joint Action of T-HT and UNICEF

On the occasion of the 61st anniversary of UNICEF’s activities in Croatia, as its first partner in Croatia, T-HT initiated a sales action named “Communication experts” whose aim is raising additional funds required for implementation of UNICEF’s program “The first three years are the most important”. During the action, in all T-Centers in Croatia one will be able to buy T-shirts with the slogan “Communication experts” specially designed for boys and girls at the price of HRK 39.00.

Earlier today the Head of UNICEF’s Office in Croatia, Tanja Radočaj and the President of Management Board and CEO of T-HT, Ivica Mudrinić, started the action together, as shop-assistants in the T-Center in the Savska street in Zagreb. They were joined by the special UNICEF’s ambassador for parents and babies, Ms. Maja Vučić, while Zlatan Zuhrić Zuhra and the members of T-HT’s Management Board accepted the invitation to be one of the first few buyers.

„Promotion of children’s rights and needs as well as helping children to fulfill their potentials are definitely the imperatives of our society. As a representative of T-HT, a member of this society and a parent, I have to admit that this is an especially demanding, but also invaluable mission. Therefore I am glad that we can be a part of such actions and in our own way contribute to raising public awareness of some social issues which are nowadays extremely important”, pointed out Ivica Mudrinić, President of Management Board of T-HT when presenting the “Communication experts” campaign.

„Children are communication experts and they are constantly trying to tell us something. However, the question is to what extent we, as parents and the adults, can understand them and, first of all, hear them. We are here today because we want each and every parent to learn how to understand their child and how to establish a quality relationship with them. Since today is UNICEF’s birthday, let us wish today that all of us meet together as soon as possible once again and sell T-shirts with the slogan “Parents are communication experts”, said Tanja Radočaj, Head of UNICEF’s Office in Croatia.

The joint action of T-HT and UNICEF in T-Centers will last until the stock runs out.